A leading operator of urban golf and a pioneer of the “modern golf” movement, it continues to grow rapidly
(NEW YORK) “Five Iron Golf, the nation’s leading urban golf center, is excited to introduce its franchise program, opening up new opportunities for expansion and growth both domestically and internationally.
Known for authentic, accessible and dynamic golf and entertainment experiences, the six-year-old company now offers both single and multi-unit franchise opportunities. To date, Five Iron Golf has owned and operated all 18 of its US locations in 11 cities.
“Independent data supports our position that the future of modern, non-traditional golf looks bright,” said Jared Solomon, CEO and co-founder of Five Iron Golf. “For the first time, more Americans are playing golf outside the course than on green grass, according to the National Golf Foundation. This shift in consumer behavior reflects our growth strategy as we have opened eight locations since early 2022 and five more will be online later this year.”
Five Iron Golf’s expansion into a franchise model is similarly rooted in the data, with early signs of success at its two current international locations in Singapore and New Delhi, India (opening this summer).
“Going forward, our franchise program will serve as an accelerator for additional growth so we can keep up with the growing demand from consumers,” adds Solomon. “As operators, we have experienced and refined all aspects of the business, from construction to programming and service. We are happy to attract franchisees who, like our team, are passionate about golf and want to make it more accessible.”
The brand’s versatility is a key factor in Five Iron Golf that makes it appealing to a diverse audience of avid golfers and entertainment seekers. Since opening its flagship Manhattan location in 2017, the company has been recognized as a leader in the “Modern Golf” movement as it strives to make the game more open and accessible.
This focus on making the game more accessible to everyone is coupled with a track record of operational excellence. All Five Iron Golf venues are equipped with world-class technology such as TrackMan Golf simulators, the latest Callaway club offerings and a wide range of programming options to meet a variety of customer needs and interests.
“Five Iron Golf has built a strong brand and leadership position in the growing indoor golf market by creating technology-driven, eye-catching venues that appeal to avid golfers, pure entertainment seekers and everyone in between,” said Chip Brewer, President and CEO of Callaway. “This innovative company aligns with Callaway’s belief that the future of golf will be more accessible and inclusive.”
In addition to its exceptional golf offerings, Five Iron Golf has refined its premium food and beverage program, adding an extra touch of excellence to the overall experience. Thanks to this, customers remain engaged and satisfied even after the time spent in the simulator.
“We have developed strong relationships with trusted suppliers in the industry,” says Solomon. “Franchisees will have access to these supplier relationships, which will enable them to source high-quality equipment, products and services to deliver a consistent and unique experience at their own Five Iron Golf venues.”
Franchise support is comprehensive and covers various aspects of the business, including development consulting, operating manuals, marketing expertise, business development and partnership support. Franchisees will have access to the knowledge and guidance of seasoned professionals who have successfully mastered the challenges of setting up and running Five Iron Golf facilities. In addition, franchisees will benefit from Five Iron Golf’s corporate technologies and systems, which have been refined and optimized for seamless operations and exceptional customer service.
The current franchise investment range is $1.4 million to $4.2 million, while initial franchise fees for a single-seat franchise are $50,000. The service charge is 7%. Inquiries for additional details regarding franchising opportunities can be made Here.
Five Iron Golf plans to hold its first Discovery Days in June and October, inviting potential franchisees to tour existing operations and attend presentations by department heads and senior management.
Solomon adds, “With a variety of revenue streams including memberships, simulator rentals, lessons, events and a full food and drink program, Five Iron Golf franchises offer exciting opportunities for dedicated operators to be part of a community that is revolutionizing the market. golf industry. We’ve been working hard to perfect a customer-centric model for both serious golfers and fun-seekers.”
